Article: Understanding 9k, 14k, and 18k Gold: Why It Matters

Understanding 9k, 14k, and 18k Gold: Why It Matters
When it comes to investing in fine jewellery, not all gold is created equal. At Alice & Annie, we believe that understanding the difference between 9k, 14k, and 18k gold is key to making an informed choice and choosing jewellery that will last a lifetime, not just a season.
What Do 9k, 14k, and 18k Actually Mean?
The “k” in gold jewellery stands for “karat,” a measure of gold’s purity out of 24 parts.
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9k gold contains 37.5% pure gold, blended with other durable metals.
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14k gold contains 58.5% pure gold, striking a beautiful balance between richness and strength.
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18k gold contains 75% pure gold, offering a luxurious, high-end feel with a deeper, more classic gold appearance.
The higher the karat, the higher the gold content and typically, the richer the tone and the greater the intrinsic value.
Why Choose Solid Gold Over Other Alternatives?
Many brands offer “gold-plated,” “gold-filled,” or “gold vermeil” jewellery at lower price points. While these pieces may look appealing at first, they are essentially thin layers of gold over base metals like brass or copper, meaning over time, they can tarnish, fade, or peel, especially with regular wear.
Solid gold jewellery (whether 9k, 14k, or 18k) offers lasting beauty and resilience.
It does not tarnish, discolour, or lose its integrity. It can be worn daily, even in water, and can be polished or repaired to restore its original shine for generations to come.
Choosing the Right Karat for You
Each gold karat offers its own unique advantages:
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9k gold is extremely durable and perfect for everyday wear at a more accessible price point.
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14k gold offers a balance of richness, warmth, and resilience, making it ideal for both daily and special pieces.
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18k gold is the ultimate in luxury for its high purity and often reserved for heirlooms and investment pieces.
Your choice depends on your lifestyle, budget, and personal preference. All are beautiful, what matters is selecting what feels right for you.
The Alice & Annie Standard
At Alice & Annie, we work exclusively with solid gold. Never plated, vermeil, or filled metals.
Every piece is crafted with longevity, meaning, and beauty in mind, so you can wear your jewellery with confidence, knowing it will remain as enduring as the memories you create with it.
Luxury, after all, should never be temporary.